R. Subramaniyam to head Ogilvy Live
20 Sep 2008
OgilvyAction, a division of Ogilvy & Mather announced the appointment of R. Subramaniyam as National Head of Ogilvy Live. OgilvyAction is a division of Ogilvy & Mather that has under its umbrella Ogilvy Landscapes, Ogilvy Outreach, Ogilvy Live and Ogilvy Retail.
R Subramaniyam, popularly known as Subu, has over 15 years of advertising and integrated marketing experience, with focus on events and promotions.
He began his career in advertising, with Everest, moved into the events space with HTA Events (now JWT), followed by Percept D'mark and Publicis Dialog (Below the line agency of Publicis India). In his last assignment, Subu was responsible for the Mumbai office for Publicis Dialog.
Subramaniyam has experience with clients across many verticals and some of them
include ICICI Lombard, Citigroup Smith Barney, Godrej Sara Lee, Cleartrip.com, Bisleri, Emami Navratan Oil etc.
"Ogilvy as an agency has truly and firmly believed in offering 360 communication solutions. Subu's appointment strengthens our position in the live space significantly and demonstrates
our belief in this even more. I am happy to have him with us, as his experience will help provide our clients and brands new and innovative solutions in this space," says Sanjay Thapar, group president, North & East, Ogilvy & Mather.