Ranjeev Vij, resigns as BBDO's business director and VP
04 Aug 2009
Ranjeev Vij, business director and VP on the Hewlett Packard (HP) business at BBDO India, has put in his papers.
Apart from heading the HP account, Vij was also responsible for new business initiatives for the agency.
Vij plans to explore further challenging and bigger opportunities. Vij has been associated with BBDO India or a year. He spearheaded New Business and successfully led the team in converting a few globally aligned businesses. He also helped BBDO India in building multi-discipline capabilities through strategic partnerships and alliances to deliver TotalWork solutions and was also involved in getting BBDO Mumbai operations in place.
Prior to BBDO India, Vij was with Vyas Giannetti Creative (VGC), where he was vice-president and Delhi Branch head. He has been with the advertising industry for 14 years. He started his career with RK Swamy BBDO. He has also worked with Bates 141 (then Enterprise Nexus), Ogilvy & Mather, Lowe and Rediffusion Y&R.
The portfolio of brands that Vij has worked on includes Airtel, General Motors, Sony (CTV, digital cameras, digital camcorders, digital media, car audios), Whirlpool, Nestle Chocolate & Confectionaries, LG, and Dabur Vatika, among others.
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