Sudip Ghose, vice president, sales and marketing, has been elevated to CEO, VIP Industries with immediate effect, with responsibility for day-to-day operations, while being directly involved in the management of the company’s business.
Announcing his elevation Radhika Piramal, vice chairperson and executive director, VIP Industries Ltd, said, “Sudip is a highly competent leader who has a proven track record. He has always been determined and focused towards development of the company. His new role will enhance the company’s strategic focus and performance, resulting in overall growth. Under his leadership, our brands have performed well and have been consistent market leaders.”
Ghose has over two decades of experience in sales and marketing, with expertise spanning strategic planning, integrated brand marketing, consumer behaviourr and insights.
Prior to joining VIP, he worked with Samsonite Pvt. Ltd as the executive director, marketing, South Asia where he played a pivotal role in successfully creating the brands of American Tourister and Lavie in India. In the past, he has worked at senior positions at Onida, Whirlpool India, Reliance and Bausch & Lomb.
Ghose holds an MBA degree from Narsee Monjee Institute of Management Studies in Mumbai, and has attended Clarion College of Communications for his post graduate diploma studies.