IBM launches new laptop

02 Dec 2003

Mumbai: IBM India has announced the availability of its first time ever, entry-level notebooks, IBM ThinkPad R40e, priced at Rs 54,990.

IBM India is redefining the mobile computing experience by this announcement targeted at the small and medium businesses in the metro cities and other non-metro towns including Ahmedabad, Pune, Chandigarh, Lucknow, Hyderabad, Coimbatore, Kochi, and Bhubaneshwar, to name a few. These will include professionals, traders, small office home office (SOHO) individuals and also the home PC user.

IBM ThinkPad continues to deliver enhancements, innovations and solutions that shape and define the mobile computing industry. Since the launch of the ThinkPad 700C in 1992, these acclaimed notebook computers have been lauded as design and engineering models, winning more than 1,000 industry awards worldwide.

The IBM ThinkPad R40e entry level notebooks provide value for money and allow mobility and flexibility at the workplace and at home. They have been designed with specialised configurations and price point to suit the requirement of the SOHO and home PC users in India.

The IBM ThinkPad R40e is a fully configured notebook with optimum memory, hard disk capacity, cache and ready to use Windows Operating system. This, combined with the innovative design, makes the IBM ThinkPad R40e a great value purchase at just Rs 54,990.

Says Anil Sethi, country manager (channels, personal computing division), IBM India: "This is a revolutionary product initiative from IBM India, and we are excited about it. We have listened to our customers and our business partners. The industry is witnessing a growing demand for notebooks, and as leaders in the mobile computing technology space, we wanted to reach out to every PC user and make the ThinkPad within every individual's reach. With this new product, we have not compromised on quality, but believe in giving customers a wholesome computing experience as we aim to increase the usage of notebooks in India — in the SMB and B&C class cities primarily."