Advertising / branding
Online, radio advertising wins the day for political ads
25 May 2009
The just-concluded Parliamentary polls had an unprecedented presence on the conventionally offbeat media like Internet and radio, writes Aruna Rathod
Videocon assigns media duties to ZenithOptimedia
22 May 2009
IDG expands online ad network
22 May 2009
Vodafone wins PETA award
22 May 2009
Aruna Tadanki joins Yahoo! India as MD
21 May 2009
Publicis Dialog to promote olive oil in India
20 May 2009
Walt Disney launches new website for Disney fans
19 May 2009
Leroy Alvares becomes CEO of Wunderman India
19 May 2009
Integrid Media restructures digital division
19 May 2009
IAMAI makes fresh appointments
18 May 2009
NYTimes.com launches Times Wire
14 May 2009
IAB releases Click Measurement Guidelines report
14 May 2009
Major advertisers looking at mobile adspend
14 May 2009
Vijender Singh becomes Pepsi’s brand ambassador
14 May 2009
Digitas appoints Sunita Prakash
13 May 2009
Featured articles
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation
Business History Videos
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History of hovercraft Part 2...
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History of Hovercraft Part 1...
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The video I am presenting to you is based on a script writt...
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