Chocolate lovers slam Cadbury over changing recipe of Crème Eggs
12 Jan 2015
Chocolate lovers in the UK are livid with Cadbury after it admitted to changing the recipe of its popular Creme Eggs, Mail Online reported.
According to reports, the chocolate maker had changed the shell of the sweet treat, and was now using a standard cocoa mix rather than Dairy Milk.
Consumers, disappointed with the new recipe, claimed that the chocolate shell now tasted cheap.
The recipe change was the latest criticism of the Creme Egg after it was revealed Cadbury has reduced the number of Creme Eggs sold in its boxes even as it kept the price roughly the same.
A spokesman for Cadbury told The Sun, it no longer used Dairy Milk for the Creme Egg shells and was instead using a similar type of chocolate.
He added, the company had tested the new the chocolate with consumers which was found to be the best one for Creme Egg, which was why the company had used it this year.
''The Creme Egg has never been called the Cadbury's Dairy Milk Creme Egg. We have never played on the fact that Dairy Milk chocolate was used."
Angry chocolate lovers launched a protest campaign yesterday in response to the decision by the chocolate producer, now owned by US food giant Kraft, to cut the number of eggs contained in each pack from six to five.
One creme egg addict complained on Twitter: ''First they stop making chocolate coins, now Cadbury have changed their Creme Egg recipe. Terrible start to a Monday.''
In a controversial last October, Cadbury announced it would no longer be making chocolate coins, a favourite Christmas treat in many households.