Brand Dossier
Microsoft sells Razorfish to Publicis for $530 million
10 Aug 2009
The world's second largest media agency Publicis Groupe has bought Microsoft's advertising agency, Razorfish, to emerge as the undisputed leader in digital comunications
Platinum Equity bids $35 million for Boston Globe: report
08 Aug 2009
PE firm Platinum Equity has offered to acquire the 137-year-old Boston Globe and the rest of the New York Times Co's New England Media Group for $35 million
Pepsi launches Optimism Project
08 Aug 2009
Worldwide internet ad spending falls
08 Aug 2009
Mid Day completes one year in Pune
07 Aug 2009
Go rural, minister advises businesses
07 Aug 2009
Americans want easy food labels
06 Aug 2009
Diet Mountain Dew turns purple
06 Aug 2009
Health drink Yakult to be launched in India
06 Aug 2009
Knorr to promote soups in big way
06 Aug 2009
Procter & Gamble tries out social media
05 Aug 2009
Playboy to expand presence in India
05 Aug 2009
Reebok launches new range of cricket footwear
05 Aug 2009
Management changes at Tequila India
05 Aug 2009
Dabur appoints Bates 141 for creative portfolio
05 Aug 2009
AOL appoints Stephane Panier as head, Bebo
01 Aug 2009
Jill Beraud to take over as CMO, PepsiCo
01 Aug 2009
Ford’s Taurus to have multi-faceted campaign
01 Aug 2009
Lintas wins Hindware account
29 Jul 2009
USA Today to be launched on August 3
28 Jul 2009
Unitech Wireless appoints Leo Burnett
28 Jul 2009
Latest articles
Featured articles
The remarkable Ratan Tata
By Kiron Kasbekar | 23 Oct 2024
One newspaper report of Ratan Tata’s passing away showed an old photo of him climbing into the cockpit of a Lockheed Martin F-16 fighter.
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation
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