Marketing

Payday proximity changes consumer motives, behaviour: study

30 Aug 2010

Desire to improve or preserve quality of life, not price or bank account size, motivates purchases, report University of Utah researchers

D’décor ropes in Shahrukh, Gauri Khan as brand ambasadors

27 Aug 2010

Wynncom launches India’s first Hindi QWERTY keypad phone

27 Aug 2010

Hyundai Motor India announces price hike

26 Aug 2010

Levi’s aims to redefine women’s jeans with new line

26 Aug 2010

Zoom in with Fujilfilm’s Finepix S1800

26 Aug 2010

Transcend launches 16GB flash drive with Swarovski sapphire crystal

26 Aug 2010

Oscar targets youth with the J4 handset

25 Aug 2010

Reliance Big TV forms alliance with Samsung India Electronics

25 Aug 2010

M&M to offer commercial vehicle exchange programme

25 Aug 2010

GoodKnight launches new ad featuring Vidya Balan

23 Aug 2010

Airtel creates buzz around Champions League Twenty 20

21 Aug 2010

Idea Cellular launches youth-centric tariff plan in Orissa

20 Aug 2010

India's Ybrant Digital acquires Lycos Inc for $36 million

17 Aug 2010

Lycos, created in 1994 as a research project at Carnegie Mellon University, went on to become the most visited search engine in the world in 1999

TVS Electronics inroduces first keyboard with the new Rs symbol key

13 Aug 2010

Maruti targets motorcyclists with switch incentive

12 Aug 2010

Cartoon Network, Perfetti team up for unique brand promotion through animated film

12 Aug 2010

Shoppers Stop eyes smaller cities for new stores

11 Aug 2010

Tata Docomo launches pay-per-site for users

10 Aug 2010

Shop for Samsung goodies at HomeShop18

10 Aug 2010

M&M's car servicing arm launches special Independence Day offers

10 Aug 2010

Mobile operators fined for unsolicited tele-marketing calls

10 Aug 2010

Samsung launches Champ, Omnia Lite full-touch phones

09 Aug 2010

Fujifilm launches JV series cameras for avid photographers

06 Aug 2010

Australian solar panel retailers pulled up for false marketing claims

03 Aug 2010