Advertising/branding

Ebony Retail to expand operations

By Venkatachari Jagannathan | 22 Oct 2001

The fizz is out of cola bottles

By Sunil K Poolani | 18 Oct 2001

Exploring the frothy Indian market

By Mohini Bhatnagar | 12 Oct 2001

Sex made safe and sensual

By Venkatachari Jagannathan | 22 Sep 2001

Consolidation sets in media buying industry

20 Jul 2001

Fanta turns green as Mirinda goes brown

By Venkatachari Jagannathan | 06 Jul 2001

New range from L’Oreal India

25 May 2001

Project Columbus to make O&M consumer-centric

By India’s leading adv | 23 Apr 2001

McKinsey steps on advertising toes

By The advertising industry | 17 Jan 2001

Are blue denims dying?

By Mohini Bhatnagar | 07 Jul 2000

The khaki onslaught

By Mohini Bhatnagar | 07 Jul 2000

To ad or not to ad is the answer

By Anita Sharan | 30 Dec 1999

Bates Clarion is now Bates India

21 Dec 1999

Momentum charges fees for results

By Nydia Dias | 18 Dec 1999

Advertising - of pride and prejudice

By Rajeev Sharma | 04 Aug 1999

Research based on feelings

By Rajeev Sharma | 04 Aug 1999

Dabur to drop 3 brands, use ''Vatika'' as umbrella

23 Jun 1999

Fighting toothpaste decay

15 Jun 1999

Modi Xerox targets

By | 15 Jun 1999

O&M

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