Advertising/branding
Ambani brothers in fray for ICC sponsorship bid
24 Jan 2007
How to understand the brand
By | 27 Dec 2006
PUMA and Ducati team up with new cooperation
07 Nov 2006
FCB-Ulka Healthcare introduces new service
24 Sep 2006
World's largest Wrangler store in Bangalore recreates 'urban cowboy image'
By Our Convergence Bureau | 23 Aug 2006
Realty''s latest fad
By | 28 Jul 2006
Indian brands must establish national advantages
By | 27 May 2006
Subex Systems'' new brand signature highlights strategic focus
By Our Corporate Bureau | 23 Mar 2006
Intel unveils new brand identity
By Our Infotech Bureau | 03 Jan 2006
Suzuki Motor seeks injunction against 10 "Suzuki" brands
By Our Corporate Bureau | 08 Dec 2005
AT&T begins life afresh with a new corporate logo
By Our Corporate Bureau | 21 Nov 2005
Space TV yields ground to Tata Sky
By Our Corporate Bureau | 14 Nov 2005
Tata Indicom launches India''s best-prepaid plan on True Paid
By Mumbai: | 20 Sep 2005
Hindustan Lever launches spiced tea
By Our Corporate Bureau | 02 Sep 2005
LG announces Onam festive offer on 'My PCs'
By Our Corporate Bureau | 05 Aug 2005
Wockhardt becomes only pharmaceutical Superbrand in India
By Our Corporate Bureau | 20 Jul 2005
T-Sky to be the Tata-Star DTH service
By | 08 Jul 2005
Swift show of aggressive pricing
By Our Corporate Bureau | 26 May 2005
Latest articles
Featured articles
The remarkable Ratan Tata
By Kiron Kasbekar | 23 Oct 2024
One newspaper report of Ratan Tata’s passing away showed an old photo of him climbing into the cockpit of a Lockheed Martin F-16 fighter.
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation
Business History Videos
History of hovercraft Part 3...
Today I shall talk a bit more about the military plans for ...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of hovercraft Part 2...
In this episode of our history of hovercraft, we shall exam...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of Hovercraft Part 1...
If you’ve been a James Bond movie fan, you may recall seein...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of Trams in India | ...
The video I am presenting to you is based on a script writt...
By Aniket Gupta | Presenter: Sheetal Gaikwad
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