Advertising/branding

Dish TV signs up Shah Rukh Khan

By | 04 Oct 2007

Tata Tea is waking up India with Jaago Re campaign

By | 03 Oct 2007

Cow-Girl comes to town: Wrangler targets Indian women for its Wrangler Girl brand

By | 03 Oct 2007

BIG 92.7 FM rolls out TV campaign with Abhishek Bachchan as brand ambassador

By | 29 Sep 2007

BSNL to change colours as part of brand strategy

By Our Corporate Bureau | 28 Sep 2007

Kishore Biyani's Future Group to infuse Rs 750 crore for 'Brand Factory'

By Our Corporate Bureau | 27 Sep 2007

Oberoi Towers to be re-branded Trident Towers; terminates Hilton alliance from Trident

By Our Corporate Bureau | 26 Sep 2007

The business of Twenty20 cricket advertising - a Monday with dollar signs!

By | 24 Sep 2007

Carlsberg launches premium beer in India

By | 24 Sep 2007

Incredible India bites into Big Apple

By | 24 Sep 2007

From Maxtouch to Orange to Hutch to Vodafone, but Coke still bets on the Orange; Fanta has a new ad campaign

By Our Corporate Bureau | 22 Sep 2007

Lara Dutta and Bobby Deol to endorse ''Pantaloons''

By | 20 Sep 2007

Star seals the deal for an exclusive Vodafone rebranding campaign

By | 20 Sep 2007

Vodafone to ''Make The Most Of Now'' with Hutch essence

By | 20 Sep 2007

It''s a dog''s life: Hutch''s pug survives, the brand goes

By | 19 Sep 2007

It''s a dog''s life: Hutch''s pug survives, the brand goes

By | 19 Sep 2007

FritoLay plans aggressive campaigns, to add variants to its brands

By | 18 Sep 2007

Ads on Delhi Metro through Reliance Anil Dirubhai Ambani Group''s BigStreet

By | 18 Sep 2007

Adidas ''Originals'' comes to India

By | 17 Sep 2007

Reliance ropes in A R Rehman, Vishwanathan Anand, Aamir Khan for Vimal relaunch

By | 14 Sep 2007

Aston Martin, Apple iPod, YouTube, Bang and Olufsen tops UK Superbrands'' Coolbrands list

By | 14 Sep 2007

Something for luxury retailers to aspire to: Selfridges creates "The Wonder Room"

By | 13 Sep 2007

Future Media signs ad-deal with Inox multiplexes

By Our Corporate Bureau | 12 Sep 2007

Mudra DDB bags VW India account

By | 12 Sep 2007

Leo Burnett is Bacardi''s new brand manager

By | 11 Sep 2007

O&M

Latest articles

Russia claims its `Kalinka’ system can locate and disrupt Starlink signals

RBI raises ceiling for collateral-free agricultural loan from Rs1.6 lakh to Rs2 lakh

Govt launches ‘Jalvahak’ for regular cargo movement on inland waterways

US Fed cuts Federal funds rate by 0.25% despite high inflation

ABB to acquire power electronics business of Gamesa Electric in Spain

MoU between SIA-India and Ghana Space Science inked

Isro commences Gaganyaan-G1 launch campaign

India plans a Rs9,000-crore boost to EV battery production

Skoda-Volkswagen India faces Rs12,000-cr tax evasion charge