Marketing - general
Hyundai gets high-decibel to increase sales
08 Apr 2005
Is Santro the only five-seater small car in India, as its latest 'public interest' campaign suggests? No says the Automotive Research Association of India.
National Geographic to replicate ''Leopards of Bollywood''
By Sajeev Nair | 30 Mar 2005
Wireless spam: self regulation is better than super legislation
By | 30 Mar 2005
Wireless spam: self regulation is better than super legislation
By | 30 Mar 2005
Philips India to open 100 specialised outlets
By Our Corporate Bureau | 05 Mar 2005
Franklin Templeton receives CRISIL-CNBC-TV18 ''mutual fund of the year award'' for 2004
By | 18 Feb 2005
Acer's new promotion scheme for retailers 'community'
By Our Corporate Bureau | 10 Feb 2005
Marketing review
03 Feb 2005
Raghupati Singhania awarded 'top CEO award' at World Marketing Congress
By Our Corporate Bureau | 31 Jan 2005
Marketing review
28 Jan 2005
Sugar-free bottomlines
By Mohini Bhatnagar | 07 Jan 2005
Sony India launches new hi-fi TV with FM
By Our Corporate Bureau | 27 Dec 2004
Henkel Spic relaunches Henkomatic
28 Oct 2004
Night bazaar opens in New Delhi
By Our Corporate Bureau | 28 Oct 2004
Coke wins gold at ''The EFFIES 2004''
By Our Corporate Bureau | 21 Oct 2004
IOC and JK Tyre launch joint customer loyalty programme
By Our Corporate Bureau | 21 Oct 2004
IOC and JK Tyre launch joint customer loyalty programme
By Our Corporate Bureau | 21 Oct 2004
Toothpaste market in for a war
By | 16 Oct 2004
Nokia begins countrywide search for India''s mobile gaming champion
By Our Corporate Bureau | 15 Sep 2004
Godfrey Phillips launches mobile smoking lounge
By Our Corporate Bureau | 30 Aug 2004
Voltas to bring in more low-priced products
By The Rs500-crore cooling | 25 Aug 2004
Seminar on customer value creation
By Our Corporate Bureau | 18 Aug 2004
Dabur launches cranberry juice
By New Delhi: | 21 Jul 2004
Latest articles
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Featured articles
The remarkable Ratan Tata
By Kiron Kasbekar | 23 Oct 2024
One newspaper report of Ratan Tata’s passing away showed an old photo of him climbing into the cockpit of a Lockheed Martin F-16 fighter.
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation
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