Marketing

Car, bike manufacturers join Google's Great Online Shopping Festival

12 Dec 2014

Steve Jobs’ original 1976 garage-built PC fetches $365,000

12 Dec 2014

A fully-functional Apple computer of the model that the company’s late co-founder Steve Jobs sold out of his parents’ garage in 1976 for $600,has sold for $365,000 at a Christie’s auction

Delta to segment airplane cabins into five sections

10 Dec 2014

Apple to sell direct through 500 stores in India: reports

06 Dec 2014

Bookstores sore with Rupa's Amazon deal for Pranab Mukherjee's book

04 Dec 2014

Bookstores sore with Rupa's Amazon deal for Pranab Mukherjee's book

04 Dec 2014

Bookstores sore with Rupa's Amazon deal for Pranab Mukherjee's book

04 Dec 2014

Bookstores sore with Rupa's Amazon deal for Pranab Mukherjee's book

04 Dec 2014

Catering to needs of in-store, online customers boosts marketing effectiveness, revenue

03 Dec 2014

Marketing efforts are more successful and revenues increase when retailers cater to consumers’ preferences and invest in creating certain perceptions of the service environment

Frenzied UK shoppers clash on Black Friday

29 Nov 2014

Asus kicks off Zen Life with Raannvijay campaign, launches PadFone mini

29 Nov 2014

Facebook losing appeal with teens: Study

28 Nov 2014

Facebook is fast losing its appeal with teens who are increasingly spending less time on Facebook than on instant messaging apps

OnePlus opens online sale of latest smartphone

28 Nov 2014

Amazon drops unlocked Fire Phone price to $199

26 Nov 2014

Supermarket price wars drive food producers to bankruptcy

25 Nov 2014

Xiaomi launches Redmi Note 3G and 4G models

25 Nov 2014

ASCI upholds complaints against 79 out of 100 misleading ads

20 Nov 2014

Consumers are willing to trade in their privacy for better wearable devices

19 Nov 2014

Harassed widow takes husband’s ashes to T-Mobile to prove he is dead

18 Nov 2014

A quarter of fashion and luxury goods advertised on Facebook are counterfeit: research

15 Nov 2014

Cyber-security experts report having found that about a quarter of the fashion and luxury ads they examined on Facebook were for counterfeit goods

Wal-Mart to make Black Friday a week-long event

12 Nov 2014

Commuters in crowded subway trains more likely to respond to mobile promotions

04 Nov 2014

Starbucks to offer doorstep delivery in select markets

01 Nov 2014

Herbalife settles class action lawsuit for running pyramid scheme

01 Nov 2014

Wal-Mart to expand discounted products offering in holiday season

31 Oct 2014