Marketing
Reliance Brands in joint venture with Italy's Diesel; exits JV with Sixty Group
14 Oct 2008
Italian fashion brand Diesel has entered into a joint venture with Reliance Retail subsidiary Reliance Brands.
LG introduces new models for the festive season
08 Oct 2008
Low-cost festive season offers from TCL Fiesta
08 Oct 2008
Five imperatives for online industry’s growth in India: George Gallate, global chairman of Euro RSCG 4D
06 Oct 2008
Challenges in dealing with publishers and advertisers: Harish Bahl, CEO, Smile Interactive Technologies
06 Oct 2008
The time has come for online video advertising
04 Oct 2008
Naren Nachiappan, managing director of online video ad network Jivox outlining the future of video in the online space in an exclusive talk with domain-b on the sidelines of IAMAI's fourth conference on digital marketing in Mumbai. Dhruv Tanwar reports (view video 
)
Festive campaigns by Coca Cola and Cadburys
03 Oct 2008
Festive campaigns by Coca Cola and Cadburys
03 Oct 2008
Festive campaigns by Coca Cola and Cadburys
03 Oct 2008
Kishore Biyani targets 300 Big Bazaar outlets by 2011
30 Sep 2008
After the launch of three hypermarket stores today that have taken the company's count to 101 stores, Kishore Biyani no targets 300 Big Bazaar stores by 2011.
SanDisk to sell new 16 GB phone memory card through Croma, Hot Spot Retail, Vijay Sales in India
29 Sep 2008
Brands and language, and the language of brands
27 Sep 2008
How important is the role of language in brand building? Very, according to Piyush Pandey, some according to Prasoon Joshi. Here's a snapshot of a discussion held at the CNBC Awaaz consumer awards 2008. By Dhruv Tanwar
CNBC Awaaz Consumer Awards 2008 names top Indian consumer brands
By By Dhruv Tanwar | 27 Sep 2008
CNBC Awaaz Consumer Awards 2008 names top Indian consumer brands
By By Dhruv Tanwar | 27 Sep 2008
New luxury paint for Indian market
20 Sep 2008
WWE products to be launched in India
19 Sep 2008
Brylcreem and MTV present ‘Dhoni’s Style 11’
16 Sep 2008
Subhiksha’s Subramanian takes over a chairman of Indian Retail Forum from ICICI’s Vaidyanathan
11 Sep 2008
Ashim Mohanty appointed content head - Future TV
09 Sep 2008
Latest articles
Featured articles
The remarkable Ratan Tata
By Kiron Kasbekar | 23 Oct 2024
One newspaper report of Ratan Tata’s passing away showed an old photo of him climbing into the cockpit of a Lockheed Martin F-16 fighter.
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation
Business History Videos
History of hovercraft Part 3...
Today I shall talk a bit more about the military plans for ...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of hovercraft Part 2...
In this episode of our history of hovercraft, we shall exam...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of Hovercraft Part 1...
If you’ve been a James Bond movie fan, you may recall seein...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
History of Trams in India | ...
The video I am presenting to you is based on a script writt...
By Aniket Gupta | Presenter: Sheetal Gaikwad
view more
