Marketing

Challenges in dealing with publishers and advertisers: Harish Bahl, CEO, Smile Interactive Technologies

06 Oct 2008

The need for standards and norms: Farokh Balsara, partner, Ernst & Young India

06 Oct 2008

The time has come for online video advertising

The time has come for online video advertising

04 Oct 2008

Naren Nachiappan, managing director of online video ad network Jivox outlining the future of video in the online space in an exclusive talk with domain-b on the sidelines of IAMAI's fourth conference on digital marketing in Mumbai. Dhruv Tanwar reports (view video )

Festive campaigns by Coca Cola and Cadburys

03 Oct 2008

Kishore Biyani targets 300 Big Bazaar outlets by 2011

Kishore Biyani targets 300 Big Bazaar outlets by 2011

30 Sep 2008

After the launch of three hypermarket stores today that have taken the company's count to 101 stores, Kishore Biyani no targets 300 Big Bazaar stores by 2011.

HUL introduces Clinic All clear Soft & Silky variant

30 Sep 2008

SanDisk to sell new 16 GB phone memory card through Croma, Hot Spot Retail, Vijay Sales in India

29 Sep 2008

Brands and language, and the language of brands

27 Sep 2008

How important is the role of language in brand building? Very, according to Piyush Pandey, some according to Prasoon Joshi. Here's a snapshot of a discussion held at the CNBC Awaaz consumer awards 2008. By Dhruv Tanwar

CNBC Awaaz Consumer Awards 2008 names top Indian consumer brands

By By Dhruv Tanwar | 27 Sep 2008

KPMG says 315 new hypermarkets to come up by 2011

24 Sep 2008

Patchi's introduces special range for Daughters' Day

23 Sep 2008

New luxury paint for Indian market

20 Sep 2008

WWE products to be launched in India

19 Sep 2008

Brylcreem and MTV present ‘Dhoni’s Style 11’

16 Sep 2008

Nielsen launches Prizm insight for mobile advertisers

11 Sep 2008

Subhiksha’s Subramanian takes over a chairman of Indian Retail Forum from ICICI’s Vaidyanathan

11 Sep 2008

Ashim Mohanty appointed content head - Future TV

09 Sep 2008

GM India creates new arm for marketing, sales and distribution

08 Sep 2008

TNS Asia-Pacific brand survey places Sony, Nokia, HP, ICICI on top

06 Sep 2008

BCCL acquires stake in Manhattan Communications

06 Sep 2008

Big Bazaar to have 112 stores by November

06 Sep 2008

Fujitsu launches ultra-mini LifeBook U2010

06 Sep 2008

Indian magazine conference to commence on 22, 23 September in Mumbai

04 Sep 2008

The iPhone effect: smartphones get smarter

The iPhone effect: smartphones get smarter

02 Sep 2008

The iPhone has single-handedly generated tremendous consumer interest in smartphones, with a number of customers seeking out more cost-effective options that work in many other ways than as just a phone. By Dhruv Tanwar

Kerala Tourism has announced more initiatives to boost tourism in the state

30 Aug 2008

Business History Videos

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