Advertising / branding

Private label brands hit sales of larger brands: Accenture

11 Jul 2012

Yahoo, Facebook end patent dispute; launch advertising alliance

09 Jul 2012

The agreements include a patent portfolio cross-licence under which Yahoo and Facebook form a strategic advertising partnership and distribution arrangements

WPP Group to acquire digital agency AKQA

21 Jun 2012

Delhi High Court restrains Emami from airing commercial

19 Jun 2012

Internet ad complaints poised to overtake TV: UK advertising regulator

31 May 2012

Internet ad complaints poised to overtake TV: UK advertising regulator

31 May 2012

Internet ad complaints poised to overtake TV: UK advertising regulator

31 May 2012

Salesforce.com close to buying Buddy Media for more than $800 mn

30 May 2012

Facebook-sponsored ads: 44 % say they would ‘never’ click on them

17 May 2012

TRAI slaps 12 minutes per hour cap on TV ads

15 May 2012

End of an era: iGate drops ‘Patni’ from its brand name

08 May 2012

Patni Computer Systems brought together iconic Infosys founder N R Narayana Murthy and most of the other co founders

ASCI ties up with TAM to check misleading ads

18 Apr 2012

Tata in Brand Finance's global top 50

20 Mar 2012

Historically, the Tata brand equity has always been very strong with the group having been regarded as one of the world’s most reputed organisations for a number of decades

Twitter launches service to buy and place ads

17 Feb 2012

Sahara logo to stay on cricketers’ shirts as standoff with BCCI ends

17 Feb 2012

Maaza’s new commercial extols the brand as the real experience

08 Feb 2012

Mobiles, laptops, digital cameras, TV lead online sales

06 Feb 2012

Mobiles, laptops, digital cameras, TV lead online sales

06 Feb 2012

Nokia sells media advertising business to US startup Matchbin

27 Jan 2012

Auto makers take to social media to tap young customers

23 Jan 2012

Auto makers take to social media to tap young customers

23 Jan 2012

Auto makers take to social media to tap young customers

23 Jan 2012

Google tipped to overtake Yahoo to become king of display advertising in 2012

17 Jan 2012

Nokia advertises Lumia smartphone on Jet Airways' plane

11 Jan 2012

Kraft Foods and Israel’s SodaStream enter into co-branding deal

06 Jan 2012