Advertising / branding
ASA slams The Telegraph over Michelin article
31 Dec 2015
‘Super-salmon’ sparks fresh debate on GMO labelling
26 Dec 2015
AquAdvantage has modified the salmon with genes from other fish to grow extra-fast, but consumers are worried because under current US laws, it won’t need to be labelled as genetically modified
Business survival forces Isis Pharma to rename itself
21 Dec 2015
A month after denying the need for a name change, Isis Pharmaceuticals has announced that it has now rebranded itself Ionis Pharmaceuticals
Imperial Tobacco to drop `Tobacco’ from its name
16 Dec 2015
After Australia, UK's ASA to probe Reckitt Benckiser's Nurofen claim
15 Dec 2015
A day after an Australian court ordered the removal of Reckitt Benckiser's Nurofen painkiller from stores for misleading consumers, the company has now come under probe by the UK advertising regulator
PepsiCo, BCCI in talks to avoid snapping ties
10 Oct 2015
PepsiCo seems keen to disassociate itself from the scandal-hit Indian Premier League, but the Indian cricket board is not too worried as it is confident of finding other sponsors
Airtel stands by 4G ad despite ASCI rap
05 Oct 2015
Ad blockers help users browse faster and save money: NYT report
05 Oct 2015
Ad blockers enable users to surf the web much faster and conserve data, saving time and money