Marketing
Apple sells 13 mn new iPhones by weekend
29 Sep 2015
![India puts off larger warnings on tobacco packs India puts off larger warnings on tobacco packs](/industry/Tobacco/images/smoking_kills_sm_domain-b.jpg)
India puts off larger warnings on tobacco packs
29 Sep 2015
India has decided to delay implementation of bigger health warnings on tobacco packaging by a year until April 2016, as pressure mounts on New Delhi to take urgent steps to reduce tobacco consumption
![Innovative marketing key to capturing India’s HNWIs Innovative marketing key to capturing India’s HNWIs](/brand_dossier/marketing/images/joginder_chhabra_sm_domain-b.jpg)
Innovative marketing key to capturing India’s HNWIs
28 Sep 2015
The Indian luxury market is poised for further growth, and innovative marketing will be the key to success, says Joginder Chhabra, Head, market intelligence and consumer insights, LG Electronics India
![Honda sets new record with sale of 1 mn Activas in first five months Honda sets new record with sale of 1 mn Activas in first five months](/companies/companies_h/Honda_Motor_Scooters_India/images/honda_activas_sm_domain-b.jpg)
Honda sets new record with sale of 1 mn Activas in first five months
25 Sep 2015
The Activa had also become the largest-selling two-wheeler in the Indian market
![Facebook rebrands Internet.org to 'Free Basics’, expands Indian operations Facebook rebrands Internet.org to 'Free Basics’, expands Indian operations](/companies/companies_f/facebook/images/free_basics_sm_domain-b.jpg)
Facebook rebrands Internet.org to 'Free Basics’, expands Indian operations
25 Sep 2015
Facebook has rebranded its controversial Internet.org to Free Basics in a bid to thwart criticism and expand operations
![KitKat loses trademark battle with Cadbury KitKat loses trademark battle with Cadbury](/companies/companies_c/Cadbury_Schweppes/images/kitkat_sm_domain-b.jpg)
KitKat loses trademark battle with Cadbury
19 Sep 2015
Cadbury has killed off an attempt by its rival Nestle to trademark the distinctive shape of the KitKat, as European judges decided the four-finger chocolate bar is not distinctive enough to be claimed by Nestle for its exclusive use
Google asks CCI for access to probe documents
14 Sep 2015
![Maggi to be back on shelves by October: Nestle Maggi to be back on shelves by October: Nestle](/companies/companies_n/Nestle/images/maggi_jun_sm_domain-b.jpg)
Maggi to be back on shelves by October: Nestle
10 Sep 2015
Nestle's popular two-minute noodle Maggi will be back on the shelves in the Indian market as early as next month, when testing is expected to be over
![European, US anti-trust bodies closing in on Google European, US anti-trust bodies closing in on Google](/companies/companies_g/google/images/google_sharch_sm_domain-b.jpg)
European, US anti-trust bodies closing in on Google
01 Sep 2015
The charges revolve around complaints which contend that Google has been unfairly highlighting its own services in its influential search results at the expense of its rivals
![Amazon launches refurbished smartphone section partnering with Surpluss.in Amazon launches refurbished smartphone section partnering with Surpluss.in](/companies/companies_a/Amazon/images/smartphone_aug_sm_domain-b.jpg)
Amazon launches refurbished smartphone section partnering with Surpluss.in
28 Aug 2015
Amazon has launched its refurbished smartphone section, which sells smartphones from Samsung, Xiaomi, Apple, OnePlus, Motorola, Micromax, and Lava on Amazon
Featured articles
![](/Uploads/Images/thumb_733d509d-493c-41e9-b429-1260d912bb91-Aerogel-Crayon.jpg)
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
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COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
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What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
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The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
![](/Uploads/Images/thumb_dc6b9dcc-e31e-4574-82e7-928e089406e0-Finger_millet.jpg)
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
![](/Uploads/Images/thumb_e37827da-fafd-4991-8635-60fade3df34c-ICM.jpg)
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation
Business History Videos
![](https://businesshistory.domain-b.com/Uploads/Videos/Images/thumb_61209e69-fdfb-493a-add7-afc253731af7-YouTube-thumbnail-Hovercraf.jpg)
History of hovercraft Part 3...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
![](https://businesshistory.domain-b.com/Uploads/Videos/Images/thumb_f5cfed27-cd8d-4644-9c6b-d1f3f64fb558-YouTube-thumbnail-Hovercraf.jpg)
History of hovercraft Part 2...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
![](https://businesshistory.domain-b.com/Uploads/Videos/Images/thumb_1510a271-632f-46ba-846b-a761ccffe903-History-of-Hovercraft.jpg)
History of Hovercraft Part 1...
By Kiron Kasbekar | Presenter: Kiron Kasbekar
![](https://businesshistory.domain-b.com/Uploads/Videos/Images/thumb_b54c323b-99c2-47ed-9df1-06452504c83a-YouTube-thumbnail-Indian-tr.jpg)