Marketing
Display advertising to see boom on internet as cookie-based ads decline
25 Feb 2014
Banner ads are almost passé; and with cookie-based ads becoming increasingly expensive, the future of digital advertising lies with display ads, say new studies
BlackBerry slashes Z10 prices by Rs 12,000
25 Feb 2014
Customer complaints rise to 1 per second in the UK
11 Feb 2014
Energy, retail and internet telecoms were the most common sectors for complaints, followed by transport and travel
GMCR to market Coke beverages after 10% stake sale for $1.25 bn
06 Feb 2014
Under their 10-year agreement, both companies agreed to collaborate on the development and launch of Coca-Cola’s global products in GMCR’s upcoming Keurig Cold at-home beverage system
Google proposes ad-linked free taxi service to bring shoppers to physical stores
27 Jan 2014
A new Google patent proposes ad-supported free taxi rides for commuters to shop at brick and mortar stores — a move that may help them to be one up on online retailers
Amul launches sale of milk through 'ATMs'
24 Jan 2014
India, Japan sign MoU for tourism promotion
23 Jan 2014
Exxon's Mobil brand to return to Australian petrol pumps four years after sale
10 Jan 2014
ExxonMobil’s Mobil petrol brand is returning to Australia, four years after the sale of its retail assets to retail chain 7-Eleven in 2010
Google's Great Online Shopping Festival website crashes on first day
11 Dec 2013
Great Online Shopping Festival, based on the concept of Black Friday and Cyber Monday in the US, is a Google India initiative that aims to bring together 240 e-commerce sites to offer the best bargains and deals
‘Cheapest car’ tag for Nano a mistake: Ratan Tata
30 Nov 2013
Ratan Tata yesterday told a news channel that tagging the Nano as the ‘cheapest’ had been a mistake
Unilever to sell three hair care brands to Strength of Nature
20 Nov 2013
Anglo-Dutch consumer products giant Unilever Plc yesterday agreed to sell three hair care brands, Soft & Beautiful, TCB and Pro-Line Comb-Thru, to haircare company Strength of Nature, for an undisclosed sum
Featured articles
Lighter than air, yet very, very powerful
By Kiron Kasbekar | 03 Jan 2024
In March 2013 Chinese scientists pulled off a remarkable feat. They created the world’s lightest aerogel. Tipping the scales at a mere 0.16 milligrams per cubic centimeter – that’s a sixth of the weight of air!
COP28 explained: A closer look at COP28's climate change solutions
By Aniket Gupta | 27 Dec 2023
The 28th United Nations Climate Change Conference, also known as COP28, took place from 30th November 2023, to 13th December 2023, at Expo City in Dubai, United Arab Emirates.
What is a Ponzi scheme?
By Aniket Gupta | 06 Dec 2023
Ponzi schemes have long captivated the public imagination, drawing unsuspecting investors into a web of illusion and deception.
The Rise and Rise of HDFC Bank
03 Jul 2023
HDFC, which surged ahead of global majors like HSBC Holdings Plc and Citigroup Inc and left Indian peers like State Bank of India and ICICI Bank in market capitalisation, now ranks fourth largest among the world’s most valuable banks, after JPMorgan Chase & Co, Industrial and Commercial Bank of China Ltd and Bank of America Corp
India’s Millet Revolution To Enrich Global Food Basket
02 Apr 2023
Millets, a healthier and cheaper substitute to wheat and rice, are indigenous to many parts of the world, especially in the semiarid tropics of Asia and Africa, and offers a big scope for expanding production and consumption in the foodgrain deficient African continent
Market predator Hindenburg preys on Adani stock
06 Mar 2023
Almost a month after the damning report of short-seller Hindenburg Research on the Adani Group that claimed that the seven stocks within the group were about 85 per cent overvalued, one of the group's stocks, Adani Total Gas, closed at Rs835 on the BSE, down nearly 79 per cent from its 24 January level, almost close to reaching that valuation
Business History Videos
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